***This one is still a personal favorite of mine, I didn't Do anything to get them know, yet i woke up one morning to this one being READ on air on the Kidd Carson morning show (94.5 The Beat) Also the most listened to Radio show in BC. This was the start to a few radio shows***
LETTER TO LEVER 2000
(Spcl-ConsumerCentre.CA-LP-Tor@unilever.com ) dated 01/06/07
My Name is Anthony Morris, i have been using your lever 2000 for the
majority of my life. However i'm beginning to question my personal my hygene...your commercial states "for all your 2000 parts" Now i've sat down and counted and i have only come up with about 96 body parts!!! (eyes don't count right ??? because that STINGS !!!) Which means the self cleaning shower ritual i've felt confident with for the last 20 odd years has been insufficient! On average (mathematically speaking) im only cleaning less than 5% of my body! So i thought to myself "why not ask the experts". I am providing my email adress, mailing adress and phone number. If you could PLEASE reply and send me a comprehensive list deailing all your 2000 body parts it would be much appreciated!
P.S. if you could also mail me a few am bars with the list i would be forever greatful, as once i receive the 2000 parts list i plan on making up on missed cleaning by showering for hours to work out a new routine.
Phone: (999) 999-9999
Adress: xxxx xxxxxx street # 999
Victoria BC Canada xxx xxx
CEO of Complaining about useless things INC.
( I HAVE 9'D OUT MY PHONE NUMBER AND X'D OUT MY ADRESS FOR PRIVACY PURPOSES TO POST THIS)
Thanks for writing!
Sorry, we do not have any such actual list. The 2000 body parts idea was created as a campaign to launch the Lever 2000 brand. 2000 was chosen as a strong, modern number at the time it was developed which was the mid 1980's. This being said however, if you create a grid of 2000 evenly sized squares and map it on the skin of an average sized North American adult, you would have 2000 distinct parts of the body. Not all of them have names but they could all be numbered. We have talked about many of them in our advertising since the launch (the tip of your nose, your pinky finger, the tip of your elbow, your love handle, the spot behind your knee, your big toe, etc.). All these could be numbered to come to 2000 parts.
We hope this information is helpful,
Your friends at Lever 2000